Tourism works for Western Mass!

A vibrant tourism economy makes this region a great place to visit and an even better place to live! Share Your Story with us and we’ll share it with our local legislative delegation. Let your elected officials know that tourism works for you!

Share Your Story!

Tourism is the Third Largest Industry in Western Mass.

Tourism Provides Over 3,000 Jobs in Hampden County Alone.

Visitors Paid Over $46 MILLION in State & Local Taxes.

Tourism-related Taxes Fund our Roads, Schools & Infrastructure.

Western Mass Activities

Family Fun

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Outdoor Adventure

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Art and Culture

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College Visits

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Western Mass Events

  • Holyoke Mall, Easter Bunny

    Get Egg-Cited! The Easter Bunny is back March 17 Hop on by to Café Square from March 17 to April 8 to grab your picture with the Easter Bunny! Photos with

    March 17 - April 8
  • Richardson’s Candy Kitchen, Sweet Easter

    Spring is such an egg-citing time of year in our candy kitchen, and Easter, one of our sweetest holidays. We’re busy filling adorable boxes like the one above, making solid

    March 20 - April 8
  • The Federal Restaurant, Easter at Home

    Order Your Easter Takeout We are now accepting orders until April 1st for Easter Dinner Takeout. Impress your guests with seasonal specials and some of your favorite Federal dishes! Service for

    March 20 - April 1
  • Hampshire Mall, Easter Bunny!

    The Easter Bunny Hops into Hampshire Mall on Friday, March 24 ! The Easter Bunny is so egg-cited to meet you! He’ll be available for visits and photos in his

    March 24 - April 8