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Springfield Museums, Exhibit: Toytopia

February 18 - March 19

Take a trip down Memory Lane and share toy experiences with the whole family! 

through–April 28, 2019. Too cold to play outside? Come to the Springfield Museums. We are open and ready for lots of BIG play, BIG toys, and BIG fun! Toytopia—an exhibition featuring larger than life toys, hands-on play, and immersive learning.

What was your childhood passion? Jump roping? Star Wars® collectibles? Baking in an Easy Bake Oven? Whatever was your favorite toy then and now, you’re sure to find it in Toytopia, a museum experience developed by Stage Nine Exhibitions. Toytopia is sure to rekindle the wonder and delight of your favorite childhood moments. This exhibit also offers a warm indoor place where you and your children can play all day in a world of big toys, said Kay Simpson, President and CEO of the Springfield Museums

Filling the entire great hall of the Wood Museum of Springfield History, Toytopia showcases specialty exhibits from toymakers including: Hasbro®, Duncan Yo-Yo®, Schleich®, Breyer®, Crayola®, KNEX® (Lincoln Logs®) and many more. “Our goal was to capture the essence of childhood wonder; that dream of being in a world of toys,” explained Troy Carlson, owner of Stage Nine Entertainment Group and G. Willikers Toy Emporium.

Toytopia is particularly well-suited to the Wood Museum of Springfield History because of its connections with Hasbro®. The Museum’s Hasbro Gameland has long been a popular family destination for hands-on, larger than life game fun, said Maggie Humberston, Head of Archives at the Museum of Springfield History. “This new exhibit will be so much fun for visitors, especially those who know the history of Milton Bradley toys in Springfield.” Visitors can visit Made in the Valley, also in the Museum of Springfield History, which features Milton Bradley toys among other Springfield Firsts. (Milton Bradley began manufacturing toys in Springfield in 1860. The company later merged with others to become Hasbro® in 1926).

Toytopia includes information on the development of iconic toys to help visitors better understand the history of toys! The exhibit features the following:

  • The World’s Largest Etch A Sketch, close to 8’ tall
  • Retro Arcade Area, with working classic games
  • A life-size Doll House, with engaging play areas
  • Life-size Monopoly car and game board, Visitors can sit inside for a unique photo opportunity
  • LEGO Play Area/LEGO Wall
  • LEGO Train layout, a fanciful working electric train layout runs through an inventive LEGO landscape
  • A signature Jack in The Box that explores the science of toys, from Furby® to radiometers, plus magnetic interactive play walls
  • Schylling Tin Toys – See how tin toys are created out of simple sheets of tin
  • Keva Planks, Lincoln Logs and Brain Teasers play areas.

Available for Field Trips January 14

Play your way down memory lane! This immersive and interactive exhibition is sure to delight students and teachers alike, while highlighting the legacies of toy makers throughout the past century. Test your memory with interactive trivia and matching games, play in a life-size dollhouse, go for the high score in the retro video arcade, and learn about the history of toys, especially here in Springfield with Milton Bradley.

School groups who visit Toytopia are invited to book the program The History & Mechanics of Toys! Includes a docent guided tour of the special exhibit as well as activities that immerse students in the history of Milton Bradley in Springfield and test their STEM skills with force and motion. Make it an interdisciplinary field trip experience and book an additional Art, History, Seuss or Science program.

Special Savings Available Winter Warmer Discount: Visit in Early 2019 and Save

Schedule your 2019 field trip to the Springfield Museums for January or February and save when you book multiple programs.

Book two programs and get $1 off per student ($8, normally $9)

Book three programs and get $1.50 off per student ($8.50, normally $10)

About Stage Nine Entertainment Group

Stage Nine Entertainment Group is a full-service developer of creative, unusual exhibits for permanent or temporary display. Stage Nine Exhibitions owns, operates, and tours six internationally-acclaimed exhibitions including: The Lost World of Dragons, Expedition: DinosaurHall of Heroes, POPnologyThe Animation AcademySweet: A Tasty Journey, and Rock U: The Institute of Rock “N” Roll.

For more information about Stage Nine Exhibitions, call 916-447-3623 or visit www.stageninedesign.com

Toytopia is one of the premier exhibits created by State Nine Exhibitions. Their exhibits have travelled internationally and have been displayed at the Ronald Reagan Presidential Foundation and Institute, Orlando Science Center, and the Pacific National Exhibition in Vancouver, Canada.


February 18
March 19


Springfield Museums
21 Edwards Street
Springfield, MA 01103
+ Google Map
(413) 263-6800